The pervasiveness of Conscious Media principles has so seeped into the popular consciousness, that a generation of emerging media consumers has come to expect content that questions social norms and tradition, integrates scientific thought with spiritual thought, reflects social and cultural values of sustainability, balance and oneness. The turbulence of events in 2012 - from natural disasters to mass shootings - have shone a spotlight on the need for healing, community and oneness.

 

This white paper defines Conscious Media and details the trends and trajectories in the space.

 

Key findings:
+ Over 100 Million Americans consume Conscious Media + 55% of Americans are undergoing a major life transition and are open to the idea of personal transformation + Conscious Media has moved beyond books to encompass, digital media, films, and video games + A convergence of technological and societal changes are driving the growth of Conscious Media + Some of the top media titles of all time are Conscious Media, including the movie Avatar and the video game Journey.